I became passionate about the environment as a patriotic response to 9/11. We’re 4% of the world’s population and yet we use 25% of the world’s energy. That’s insane. It’s especially insane when oil fuels terrorism. I started with a hybrid car and using alternative power sources in my home, but Greening my personal corner of the world was only the start. Lewis Brand Solutions offers Green opportunities to clients interested in making a positive impact on the future of our country and the planet.
— Lew Blaustein
Lewis Brand Solutions: Marketing Fueled by Passion
Lewis Brand Solutions Green
For many companies Green Marketing is a trend that will runs its course. They paint a green gloss over the same-old empty corporate responsibility programs, but every Green program from Lewis Brand Solutions is a practical strategy that yields tangible, measurable results. It’s all about Real Green.
Real Green from LBS
CleanSource Power
Lewis Brand Solutions created and refined a unique sponsorship package that offers marketers the opportunity to brand solar powered carports at high visibility venues. This unusual, and yet completely logical, marriage of outdoor advertising and Green power is practical and cool, because it combines the consumer’s interest in solar power technology with the marketer’s message.
Organic Works Marketing: Whole Foods Market
Lewis Brand Solutions teamed with Organic Works Marketing to develop special Earth Day promotions at Whole Foods Market stores across the U.S in 2007 and 2008. In 2007, we developed a Real Green Program that encouraged Whole Foods shoppers to go on a carbon diet as part of The Whole Earth Weigh-In. In 2008, we created the breakthrough Whole Earth Generation to find “America’s Greenest Kids”. Click here for Whole Earth Generation case study.
Think 360
This Westchester-based consumer promotion agency wanted to move from “talking green” to “walking green” and introduce their clients to Real Green. LBS assessed the potential for Green promotions and marketing programs among Think 360’s current accounts, developed a target list of potential clients, created a Green marketing template and helped plan the launch of the agency’ Green division.