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	<title>Lewis Brand Solutions</title>
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	<description>Marketing Fueled by Passion</description>
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		<title>America’s Greenest Kids</title>
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		<pubDate>Mon, 12 May 2008 00:01:04 +0000</pubDate>
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		<description><![CDATA[Problem: The Green Jungle
Lewis Brand Solution: Whole Earth Generation “America’s Greenest Kids”
Whole Foods needed a green promotion that would cut through the cluttered jungle of green news and events during Earth Month. Working with Organic Works Marketing, I developed a promotion that brought the greenest generation to the table: Whole Earth Generation&#8211;“America’s Greenest Kids.”
Whole Foods [...]]]></description>
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